UX RESEARCH & STRATEGY
Do you really understand what is in the mind of your customers?
​
Deep knowledge of the feelings, perspectives, barriers, goals and needs of your user groups will enable you to design experiences and journeys that are "intuitive" and engaging.
This intel feeds directly into product development to ensure that what you are creating will be used and enjoyed by your audience.
​
I create research strategies and roadmaps, conduct recruitment, screeners, discussion guides and interviews to nail down exactly who your users are, and how they perceive and respond to your product or service.
​
The outputs are delivered as PDF documents and/or video clips.
UX research can be generative and/or evaluative. Outputs include :
1.
Personas - a powerful business tool that guides the design and development of products and services
2.
User stories, pain points & needs
3.
User findings with ranked recommendations
4.
Further research roadmaps
5.
Information architecture proposals
View UX Strategy and UX Research Case Studies.
Fees & examples upon request - schedule a call to discuss your goals.