Why talking to AI like it’s human breaks everything Some years ago, I was working with an organisation to improve a long, complex regulatory online form for its users. The users were predominantly mature women who were managing residential care homes for the vulnerable. They were incredibly busy handling all of the day-to-day events such a role demands, as well as having to deal with a borderline obscene level of admin. We created an Alpha product, which we released to a clos

For many of us, Artificial Intelligence is already woven into daily life -  from assistants in our pockets to tools at work. What fascinates me is not just the technology itself, but how people respond to it and use it in their daily lives and at work. Over the past couple of years, I’ve been both observer and participant in this area, experimenting with AI and simultaneously looking into how other people use AI, their attitudes toward AI, and what they’re using it for. My in

The situation is more restrained on LinkedIn, since this is a professional network, and as a rule, users tend to self-regulate their behavio

A look at the history, semiotics and principles of postmodernist design and the Memphis movement

In 2017, my friend Karletta - a marketing communications specialist - started to collect and curate interesting human stories that she found

With millions of people around the world now in self isolation, I've started to notice some interesting trends and archetypes emerging on ..